Strategy & Insights Archives - Page 2 of 5 - Australia

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PERSPECTIVE

09.11.2024

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PERSPECTIVE

The Thrill — and Challenge — of Virtual Reality: How Humanizing the Customer Journey can Boost Loyalty for VR & Consumer Tech Brands

PERSPECTIVE

09.10.2024

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PERSPECTIVE

Driving Digital Success with Acquia Convert and Human-Centric Insights

PERSPECTIVE

09.09.2024

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PERSPECTIVE

Cultural Insights and the Power of Futureproofing Your Brand

PERSPECTIVE

08.28.2024

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PERSPECTIVE

One Segmentation to Rule Them All? The Benefits of Having a Segmentation Portfolio

PERSPECTIVE

08.15.2024

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PERSPECTIVE

Make Customer Retention Your Brand’s Superpower

PERSPECTIVE

08.14.2024

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PERSPECTIVE

Four Reasons Segmentations Fail—and How to Avoid Them

PERSPECTIVE

08.10.2024

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PERSPECTIVE

To Grow Your Brand’s Share of Life, Focus on Building Two Kinds of Relevance

PERSPECTIVE

07.25.2024

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PERSPECTIVE

What Does Google’s Cookie Reversal Mean for Advertisers, Users and the Future of Digital Experiences?

PERSPECTIVE

07.24.2024

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PERSPECTIVE

How to Build a Modern Insights RFP that Sets the Stage for Business Impact

PERSPECTIVE

07.23.2024

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PERSPECTIVE

The Great Re-Bundling: How to Embed Customer Centricity into your Bundling Strategy

PERSPECTIVE

07.15.2024

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PERSPECTIVE

How to Understand and Optimize Your Customers’ Path to Purchase

PERSPECTIVE

07.14.2024

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PERSPECTIVE

Customer Experience Journey Mapping: Why Your Business Needs It

PERSPECTIVE

06.20.2024

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PERSPECTIVE

How Brands Can Use Value to Build Deeper Customer Connections and Drive Lasting Loyalty

NEWS

06.12.2024

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NEWS

Material Celebrates Client Honorees in the 2024 Loyalty360 Awards Competition, Presented at Loyalty Expo

PERSPECTIVE

06.06.2024

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PERSPECTIVE

The Evolving Social Landscape: New Research Reveals Shifting Trends in Usage, Sentiment and Strategy

CASE STUDY

06.04.2024

CASE STUDY

Partnering with Expedia Group to Make Travel More Inclusive and Accessible

PERSPECTIVE

05.22.2024

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PERSPECTIVE

Customer Experience Transformation Strategy: A Key to Profitable Growth

CASE STUDY

05.14.2024

CASE STUDY

Target Circle: Revealing Human Insights to Build Deep Customer Connections

CASE STUDY

05.14.2024

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CASE STUDY

Elevating a Meaningful Sustainability Narrative with a Trailblazing Partnership

PERSPECTIVE

05.09.2024

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PERSPECTIVE

Why You Should Revisit Your Shopper Journey (And How To Do It Right)

CASE STUDY

05.06.2024

CASE STUDY

Leveraging Deep Human Understanding to Reinvigorate Customer Loyalty

CASE STUDY

05.06.2024

CASE STUDY

Building a Strategy for CX Excellence in Global Markets

CASE STUDY

05.06.2024

CASE STUDY

Beyond Boxes: Helping PODS Move Up in the Moving and Storage Industry

CASE STUDY

05.06.2024

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CASE STUDY

Repositioning a Leading Dental Insurer for Success in an Evolving Category

CASE STUDY

05.06.2024

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CASE STUDY

Preparing a Global Banking Leader to Embrace the Future of Digital Payments

PERSPECTIVE

05.06.2024

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PERSPECTIVE

Why One-Size-Fits-All Booking Flows Don’t Work

PERSPECTIVE

05.06.2024

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PERSPECTIVE

Empowering UX Researchers: Balancing Independence with Stakeholder Engagement

PERSPECTIVE

05.06.2024

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PERSPECTIVE

Faced with a Cookie-Free Future, How Can Digital Advertisers Adapt?

CASE STUDY

05.02.2024

Personalized Travel Booking Experience

CASE STUDY

Activating Insights and Data Analytics for a Personalized Travel Booking Experience

NEWS

04.26.2024

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NEWS

New Research from Material and NewtonX Reveals Shifts in Digital Ad Spending and Social Media Strategies